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Gütermann Creative, advertising through posters
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As a way of supporting and promoting their handcrafts items, representing one of the company’s strongest stakes for the future, Gütermann have designed and published a series of posters currently distributed among the haberdashery stores selling their products.
The posters feature the wide range of possibilities offered by their Craft paints, which may be applied on different types of fabric, including silk, and also on wood, glass, tiles, etc. This means that almost every clothing item and home design element may be decorated to express creativity and imagination on the part of their owners.
All of this is done in a very simple way, for the brochures explain the use of every product, and enable users to develop the concepts in an easy way.
The range of products sold under the Gütermann Creativ name is the result of a careful selection from the comprehensive Craft catalogue comprising thousands of products. Those chosen have been selected because they would better meet the needs of modern consumers.
The wide range of products includes brushes and mixing bowls, palettes, nozzles and many other items.
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